AI Insights · Timothy · July 2022
Top 5 Ultracasual Games on iOS in the US: Q2 2022 Performance
Explore the performance of the top 5 ultracasual games on iOS in the US during Q2 2022, including trends in downloads, revenue, and active users.
During the second quarter of 2022, ultracasual games on iOS in the United States saw varying levels of success. Here’s a closer look at the performance of the top 5 games in this category, based on data from Sensor Tower.
Fill The Fridge! from Rollic Games experienced significant fluctuations in its weekly revenue, peaking at around $14K in late March and dropping to $3.3K by mid-May. However, it saw a resurgence in June, reaching approximately $12.7K. Weekly downloads started at 302K in late March, dipped to 128K by early May, and then rebounded, peaking at 348K in early June. The game's weekly active users followed a similar trend, starting at 642K in late March, dipping to 404K in early May, and then rising again to 751K by mid-June.
Bacon – The Game by Philipp Stollenmayer saw a steady decline in weekly downloads, starting at 173K in late March and decreasing to 17K by the end of June. Despite this, its weekly active users showed some resilience, starting at 562K in late March, peaking at 618K in mid-April, and then gradually declining to 266K by the end of June.
AMAZE!!! from Crazy Labs had stable weekly downloads throughout the quarter, starting at 80K in late March and ending at 57K in late June. Weekly active users also showed consistency, starting at 387K in late March, peaking at 396K in early April, and then stabilizing around 309K by the end of June.
Draw it by Kwalee Ltd experienced a modest revenue stream, peaking at $1.7K in late April and gradually decreasing to $587 by the end of June. Weekly downloads saw a sharp increase to 81K in early April, fluctuating throughout the quarter, and ending at 45K in late June. Weekly active users started at 115K in late March, peaked at 163K in early April, and then stabilized around 110K by the end of June.
Perfect Coffee 3D, another title from Kwalee Ltd, showed a rise in weekly downloads from 2.5K in late April to 139K by mid-May, before stabilizing around 48K by the end of June. Weekly active users mirrored this trend, starting at 2.5K in late April and peaking at 272K by mid-May, ending the quarter with 182K.
These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.